Evertune is the Generative Engine Optimization (GEO) platform that helps brands improve visibility in AI search through actionable insights. As the most cost-effective enterprise GEO platform, Evertune analyzes over 1 million AI responses monthly per brand. Founded by early team members of The Trade Desk, Evertune has raised $19M in funding from leading adtech and martech investors. Headquartered in New York City, the company has a growing team of more than 40 employees.
Most AI brand monitoring platforms require weeks of configuration, manual competitor setup and complex prompt engineering before delivering any insights. Evertune was built for marketers who need answers today, not next quarter. From the moment you create your first tracker to comprehensive insights across all major AI models, you get fast, reliable data without the technical complexity that bogs down competitors.
What is a tracker in Evertune?
A tracker (Evertune's foundation for monitoring your brand's AI visibility) is unique to a specific category and country/language combination. Think of a tracker as your lens into how AI models recommend your brand within a particular market context.
For example, if you're Porsche tracking the Cayenne model, you might create trackers for "Luxury Midsize SUVs," "Family Luxury SUVs" and "Hybrid Luxury SUVs," with each tracker providing distinct insights into different customer conversations. Each tracker monitors your brand performance, competitor performance and content influence across all major AI models including ChatGPT, Gemini, Claude, Perplexity and DeepSeek.
7 features that eliminate setup friction and accelerate insights
1. 1-minute tracker creation with immediate data collection
Setting up a tracker takes less than a minute. You enter your brand name, select your country and language, define your category and add up to five competitors you want to focus on. Once you click "Create Tracker," Evertune immediately begins prompting major AI models thousands of times to gather comprehensive data.
Your reports can be ready in as little as 30 minutes, giving you four complete reports to explore: Word Association shows which terms AI models associate with your brand, AI Brand Index measures your probability of driving attention unaided, Consumer Preferences tracks recommendations by specific attributes and Content Analytics identifies which domains influence AI citations.
2. Pre-launch insights through AI Usage and Prompt Volumes
Evertune lets you explore AI usage patterns before creating any trackers. Two product features (AI Usage and Prompt Volumes) are available before you even create a tracker, giving you a 360-degree view of AI's impact on your category.
AI Usage reveals the scale of users who visit both AI models and sites within your product category using Evertune's EverPanel of almost 25 million real internet users. Prompt Volumes shows how often people prompt AI around specific topics, helping you understand market demand. Together, these features allow you to spot emerging trends, guide content strategy, track competitive positioning and prioritize your AI strategy before committing to tracker creation.
3. Automatic competitor intelligence without manual configuration
Competitor tracking happens automatically without additional setup steps. When you create a tracker and specify up to five key competitors, Evertune doesn't just monitor those brands. Evertune surfaces every brand AI models mention in your category, giving you comprehensive competitive intelligence without manually configuring competitor lists for each report.
No hunting down competitor URLs or configuring separate tracking parameters. Evertune identifies all brands in your competitive set and highlights your specified competitors throughout every report, revealing the complete landscape of brands competing for AI visibility in your category.
4. Data-driven prompt library powered by 25 million real users
Most GEO platforms force you to guess which prompts matter. Evertune's comprehensive prompt library draws from market research and insights from EverPanel, Evertune's proprietary panel of almost 25 million real people demographically balanced to reflect the internet at large.
Evertune uses this panel to understand what consumers actually search for, the language consumers use and how often consumers search. The result is a pre-populated prompt library that reflects real consumer behavior rather than marketer assumptions, eliminating weeks of prompt engineering work that other platforms require.
5. Custom prompts for specialized tracking
If you have specific prompts unique to your strategy, Evertune's lets you supplement the data-driven approach with your own questions. Whether you're exploring new markets, testing specific messaging or tracking performance on specialized use cases unique to your business, Custom Prompts lets you monitor AI visibility on the conversations that matter most to your brand.
You can upload up to 250 custom prompts grouped by topic and see exactly how AI models respond to questions specific to your brand or category. Evertune even uses your custom prompts to monitor how you're stacking up against competitors, providing comparative insights without additional manual work.
6. Flexible report refresh schedules (weekly or monthly)
Evertune's trackers automatically refresh every 30 days by default, but you control the schedule. Need weekly updates during a product launch? Want monthly refreshes on a specific day of the month? Evertune's settings let you customize report refresh timing to match your team's cadence.
Navigate to any report, click Settings in the upper right corner and adjust your refresh preferences. Toggle automatic refresh on or off, select weekly or monthly intervals and specify exactly when you want fresh data. Your reports stay current without constant manual intervention, adapting to your team's workflow rather than forcing you to adapt to the platform.
7. Unlimited team access with dedicated support
Evertune removes the friction that plagues most enterprise marketing platforms. Unlimited logins mean your entire team (from growth marketers to CMOs to agency partners) can access insights without seat license negotiations or access restrictions. Track as many competitors as needed across all your categories with no artificial limits and no surprise charges for adding users or expanding your competitive analysis.
Every Evertune customer receives dedicated customer service, a customized onboarding plan for your full team and access to comprehensive help center articles. From your first tracker to advanced competitive analysis, Evertune's support infrastructure ensures your team gets value immediately rather than spending weeks learning complex software.
Questions to ask when evaluating AI brand monitoring platforms
When selecting an AI brand monitoring platform, consider whether the platform eliminates setup friction or creates additional work:
1. Does the platform provide pre-populated prompt libraries based on real user behavior, or do you need to manually create hundreds of prompts?
2.Can you get initial insights before committing to full platform setup through features like AI Usage and Prompt Volumes?
3. Does the platform automatically surface all competitors in your category, or do you need to manually configure competitor tracking for each report?
4. Can you customize report refresh schedules to match your team's workflow (weekly during launches, monthly for ongoing monitoring)?
5. Does the platform include unlimited team access, or do seat licenses create artificial restrictions on collaboration?
6. Is dedicated customer support included, or are you left to figure out complex features on your own?
7. How quickly can you get from signup to actionable insights (hours versus weeks)?
These questions reveal whether a platform prioritizes speed to insight or creates unnecessary complexity. The fastest path to improving AI visibility starts with a platform that eliminates setup friction.
Ready to start tracking your AI visibility today?
The marketing landscape shifted when consumers started asking AI for recommendations instead of searching Google. While competitors scramble to understand this new reality, you can have comprehensive insights in as little as 30 minutes.
Evertune transforms AI brand monitoring from a technical nightmare into a simple, powerful workflow. Create a tracker, get insights and make better decisions. Book a demo to see how your brand performs in AI search and start tracking your AI visibility with Evertune's platform today.
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