AI Retargeting

Reach buyers at the high-intent moment when they’re verifying an AI recommendation

12% click through to verify after AI recommendations (Gener8). That click is your opportunity. AI retargeting helps you reach buyers on the cited sources, even when your brand isn’t in the answer.

theTradeDesk logoIndex Exchange logo
See our platform in action
Customer preferences for luxury SUVs chart example

Porsche’s safety ranking is clearly 
contributing to a lower score.

AI Retargeting through programmatic partners

With Partner Connect, marketers can activate contextual programmatic campaigns on the publishers AI models cite in their category. Evertune identifies which sources AI models cite, then connects those source lists directly to Index Exchange and The Trade Desk for programmatic activation.



This allows brands to reach buyers when they click through to cited sources to verify and compare during active research and evaluation moments.

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Evertune identifies the sources AI models cite in your category, down to the publisher and source.

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Partner Connect shows which of those publishers are available through Index Exchange or The Trade Desk.

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Marketers launch targeted campaigns on the cited sources and reach buyers when they click through to verify

Customer preferences for luxury SUVs chart example for mobile

No spreadsheets. No manual coordination. Just intelligence connected to execution.

Activate AI retargeting on 
AI-influential publishers.


Book demo

Key Benefits of Partner Connect:

  • Reach buyers during active research and evaluation moments
  • Programmatic activation on publishers that AI cites
  • Direct integration with Index Exchange and The Trade Desk
  • Eliminate manual exports and partner coordination

Our AI marketing platform can be seen in

AdExchanger logoAdExchanger logoAxios logoBusiness Insider logoFortune logoWall Street Journal logo
AdExchanger logoAdExchanger logoAxios logoBusiness Insider logoFortune logoWall Street Journal logo

Partner connect FAQs

Learn more about Partner Connect in Evertune’s Generative Engine Optimization platform.

How is this different from contextual targeting?

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Traditional contextual targets content based on keywords. AI Retargeting targets the specific sources that AI models actually cite.

Can I measure performance?

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Yes. Track engagement and conversions through your existing attribution in The Trade Desk or Index Exchange.

How often are the sources updated?

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For custom categories, new sources can be pushed on the cadence of your tracker refresh (daily, weekly or monthly). For standard categories, we refresh the sources every 24 hours. This ensures you’re always reaching users on the exact sources they are clicking through to from AI models.

$20M raised from leading Adtech and Martech investors

Founded by former excecutives from

theTradeDesk logo

Evertune combines AI consumer app data, direct LLM integration and EverPanel for industry-leading insights.

See Evertune in action
ChatGPT logoAI Mode logoAI Overview logoClaude logoGemini logoPerplexity logoMeta logoDeepseek logoCopilot logo
ChatGPT logoAI Mode logoAI Overview logoClaude logoGemini logoPerplexity logoMeta logoDeepseek logoCopilot logo